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InnovaDerma CEO discusses exclusive launch of new category and brand

InnovaDerma CEO discusses exclusive launch of new category and brand

InnovaDerma PLC's (LON:IDP) Kieran Callan caught up with Proactive London's Andrew Scott to talk through the upcoming launch of a new category and brand in 800 Superdrug stores.

While exact details haven't yet been revealed Callan says it'll be focused on the topical side of the business.