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Financial Services

Prudential "deeply oversold" as Hong Kong recovers argues Deutsche Bank

“Putting this into context, our new 1,550p target price provides 35% of upside"

Prudential’s share price is lagging behind the recovery in Hong Kong according to analysts at Deutsche Bank, which believes as a result the shares are “deeply oversold”.

“Despite the re-opening of the border between Hong Kong and China and broad equity market growth since the beginning of the year, Prudential's share price has only risen 2% year-to-date”.

In addition, the market is giving no credit for a safe approach to the investment mix or the new chief executive's intent for the company

“As such, we believe the shares are ‘deeply oversold’, at a ‘55% discount to AIA on an IFRS 4 PE basis.

“Putting this into context, our new 1,550p target price provides 35% of upside, which would take the discount to AIA to a more normal 20% level.”

Buy is the investment view, but shares were flat at 1,152p.